CharlieOpolis Consulting (Logo)

I help local businesses and solopreneurs grow with results-focused digital marketing

Not one-off projects. Not hype.

Just steady progress that builds visibility, trust, and real opportunities to win new business over time.

A diverse group of local business owners—contractor, wellness provider, and agency leader—stand together in a sunlit, modern workspace, smiling confidently. The background features subtle digital marketing icons, conveying growth and community.
A diverse group of local business owners—contractor, wellness provider, and agency leader—stand together in a sunlit, modern workspace, smiling confidently. The background features subtle digital marketing icons, conveying growth and community.

More Customers, Less Hassle

You're excellent at what you do. But ... Digital Marketing? Different Story:

Juggling website updates, Google SEO, ads, and social media is a distraction from serving clients and growing your revenue.

What you actually want: Simple strategies that bring in business—without the extra work or learning curve.

That's CharlieOpolis. I handle the web. You handle the business.

5 Real Problems I Help You Solve

Here are 5 leaks costing you money — and what they cause if you don’t fix them.

1️⃣ Not Enough People Finding You

Problem #1: Your Business Is Invisible When Customers Are Ready to Buy

If you're not showing up on Google, maps, or local directories—potential customers simply won't find you.


Lost visibility = lost revenue.

Sound familiar?

▫ No calls, emails, or web form submissions

▫ Search for your business, but you're buried beyond page one

▫ Local competitors seem to be everywhere—you're nowhere :-(

How CharlieOpolis Fixes It:

We put you on the map—literally and digitally.

Our team handles listings management, local SEO, Google Business Profile optimization, and social proof so when locals search, they find and choose you instead of competitors.

Result: Your business is better positioned to show up where local customers are already looking, which can lead to more calls and new inquiries over time.

2️⃣ Not Enough Leads

Problem #2: Lots of Visitors, But Nobody Reaches Out

Website traffic doesn't pay the bills—booked appointments do. When visitors don't convert or calls go unanswered, that's revenue walking out the door.


Contact forms ignored. Unanswered calls. Missed voicemails. Inquiries at odd hours when no one's available. All of this adds up to real missed opportunities.

Warning signs:

▫ Website gets hits, but inbox stays empty

▫ People like your social posts, but never book or call

▫ Voicemails pile up, or calls ring through without answer

▫ People say they tried reaching you, but gave up or booked elsewhere (you were busy working)

▫ Inquiries come at odd hours when no one's available

How CharlieOpolis Fixes It:

We set up systems that help you turn missed opportunities into booked appointments—automatically.

Our AI receptionists can answer calls 24/7, qualify leads instantly, and book appointments on the spot. Plus, our conversion-optimized web design nudges visitors to not just browse—but to reach out.

Result: More of your existing visitors have clear, easy ways to reach out, so it becomes much more likely they turn into real leads and bookings instead of slipping away


💡 Many businesses can see the fastest results by fixing this Problem #2. Why? Because if you're already getting traffic—it makes sense to focus on capturing it.

3️⃣ Stalled Sales

Problem #3: Leads Don't Become Paying Clients

Getting leads but not converting them? This is where potential profit evaporates. Every drop-off drains your marketing ROI.


Red flags:

▫ Leads go cold after the first conversation

▫ Price shoppers vanish or “need to think about it”

▫ No system for follow-up or reminders

Prospects fall through the cracks

How CharlieOpolis fixes it:

We add automation(s) to your sales process so more leads turn into paying customers—with less chasing.

Our systems handle booking, follow-ups, and client communications automatically. We add trust-boosting reviews and optimize your website to be a conversion engine.

Result: Your leads are followed up with more consistently and professionally, which gives you a much better chance of turning good inquiries into paying customers

Plus

4️⃣ No Repeat Business

Problem #4: Customers Don't Come Back (Or Refer Anyone)

First-time buyers disappear. Referrals are rare. You're always hustling for the next new customer instead of building on previous wins.


What this costs you:

▫ No recurring revenue or repeat bookings

▫ Relying on luck instead of loyal customers

▫ Your brand reputation just "exists"—it doesn't grow

How CharlieOpolis Fixes It:

We launch automated review requests, email campaigns, client check-ins, and loyalty-building moves that keep you top-of-mind.

Result: Past customers hear from you at the right times and in the right way, making it easier for them to come back again and send friends your way.

5️⃣ Clients Don’t Stick Around

Problem #5: Clients Drifting Away, Long-Term Value Lost

Landing clients is hard—losing them is unforgivable. When customers quietly vanish or never refer you again, long-term growth stalls.


This mostly affects businesses with memberships, subscriptions, ongoing coaching, or service contracts.

Signs you’re stuck here:

▫ Clients, customers or patients fade after the first win—no upsell, no referrals

▫ Unclear value between projects or after delivery

▫ No data-driven way to show business impact

How CharlieOpolis fixes it:

We set up automated post-sale email and SMS follow-ups, real-time review request campaigns, and satisfaction surveys—so every client feels valued and stays engaged.

All results are tracked and reported through an easy business dashboard, so you can see your repeat business and customer loyalty improving.

Result: Clients are reminded of the value you deliver and invited back in thoughtful ways, which supports stronger loyalty and higher lifetime value over time.

If you're thinking "This is exactly what’s happening in my business!", let's talk.

Digital Marketing for Local Businesses in Burlington (ON, CA)

What Local Businesses Get With CharlieOpolis

in 36 Seconds

Done‑for‑you Digital Marketing

My team and I design and upgrade your website, lock in local SEO and listings, manage your social presence, automate follow‑up, run campaigns, and more—so more of the right people call, request quotes, and book—without adding work to your plate.

24/7 (AI‑Powered) Lead Capture & Follow‑Up

Imagine having your own team of AI Employees:

While you’re busy serving clients (or off the clock), your AI receptionists and business assistants handle calls, texts, chats, appointment booking, reviews, and campaigns 24/7—so leads and follow‑ups never slip through the cracks.

Business Growth Systems

Our Business Growth Systems are affordable and flexible monthly service packages that combine the right mix of hands-off work and software.

So instead of a single project that fizzles out or demands big chunks of cash, your visibility, reviews, and leads keep climbing month after month—starting from just a few hundred dollars.

(More details in a moment).

Yes, CharlieOpolis could build you a one‑off website or run a standalone campaign—but that’s not where the real growth happens.

  • First Step?

    A digital marketing audit. We review your website, Google Profile, and more, giving you clarity before you spend another dollar on the wrong marketing.

  • Ongoing partnership.

    You get regular check‑ins to review results, answer questions, and pick the next best move. That way, you are never guessing what to do next with your digital marketing.

Here’s what clients say after putting systems in place

Steph C.

Toronto, ON

"I went from potential clients asking 'What exactly do you do?' to 'How do I book with you?' The clarity Charlie created changed everything."

Piotr A.

Stoney Creek

"My old website wasn’t bringing in much business. Within 60 days of launching the new one real leads started coming in. I’m glad I made the move."

Sarah L.

Tampa, FL

"The process was seamless (and fun), and over a 6-month period the inquiries we receieve increased by 40%."

Results depend on your market, offer, and execution—but our job is to build systems that consistently move the needle.

Focused on results

20 years in digital marketing has taught us this: as a business owner, you don’t really want a website or SEO or listings management or any of our "deliverables".

👉 You want more customers and more sales.

That’s what matters.

Of course, we’ll use things like top-notch websites, Ai-tools, Google rankings, and powerful marketing strategies to reach your goals.

But tools and tactics are chosen because they're designed to help grow your business—not just to 'tick the box' or generate a monthly invoice.

Done-For-You Marketing Systems

Delivered Monthly

Business Growth Systems

A better approach than big one-off projects

A lot of local businesses are told they need to drop $5,000–$10,000 on (for example) a new website before anything else happens.

Then they wait months (or years) to find the budget for SEO, Google Business Profile work, content, or follow-up systems—while competitors keep moving and that shiny new site still isn’t pulling its weight. 😭

Our approach: replace stop‑start projects with practical monthly Business Growth Systems that combine the right mix of software and hands‑on work.

So instead of a single project that fizzles out or demands big chunks of cash, your visibility, reviews, and leads keep climbing month after month.

Here’s how we work together

Step 1: You Pick Your Growth Challenge(s)

In our initial consultation(s), we identify which of the 5 roadblocks mentioned earlier (or which other problem) is costing you the most profit.

Not sure what your actual “digital marketing challenges” are?

No problem. To help with this, we will run a Digital Marketing Audit, so that you get clarity before you spend another dollar on the wrong marketing.

Step 2: Choose Level of monthly support

Together, we choose a monthly package (aka Business Growth System plan) based on your goals, timeline, and budget.

You pick the investment level that fits your current revenue (or goals)—from $575/month (steady progress 🐌) to $875/month (faster growth 🚘) to $2,595+/month (market-dominating speed 🚀), and we customize everything to match.

Step 3: We Build Your System

Each month, we focus on the parts of your online presence that actually move the needle.

What we work on is prioritized based on your biggest opportunities, and often includes some - or all of - the following:

Website optimization – improving key pages, adding useful content, and fixing conversion leaks

Local SEO – strengthening your Google Business Profile, directories, and “near me” visibility

Content & reputation – building credibility with reviews, posts, and a consistent social presence

Digital ads – creating, managing, and tracking campaigns on Facebook, Instagram, Google, and LinkedIn

Lead capture systems – forms, AI receptionists, follow-up automation, and faster response times

Ongoing refinement – doubling down on what’s working, based on data instead of guesswork

👋 Whatever best solves your current challenge is what gets done first.


No long-term contracts. No hidden upsells. Just results you can measure—and the freedom to adjust as you grow.

Step 4: You Grow (Predictably) 💪

Clear timelines. Measurable activity and performance metrics you can monitor.

Ideal For These Businesses

We work with local service businesses across industries, including:

Home services

Wellness professionals

Cleaning services

Auto repair & detailing

Health & beauty

Event & wedding services

Specialty retail shops

Fitness & recreation

Pet services

If you rely on local customers who search for ‘your service near me’ or ‘your service in city-name’, CharlieOpolis is designed for you.

This approach works especially well if you:

  • already know digital marketing matters (you're not looking to be convinced)

  • want consistency instead of one-off fixes

  • prefer steady improvement over constant restarts

When We're NOT the Right Fit

We're selective about who we work with. You're probably not a good fit if:

▫ You need instant results (we build lasting systems, not quick hacks)
▫ You're not willing to (or can't) invest at least $575/month consistently for 6+ months
▫ You want to micromanage every detail instead of trusting expert guidance
▫ Your business model is highly regulated B2B or national distribution (we specialize in local)

Sound like you? We're probably not a match. And that's okay—we'd rather be honest upfront than waste your time or ours.

What’s the investment ($) for a Business Growth System?

There are no pre-built packages here—your Business Growth System is tailored to your goals and market.

To make planning easier, here are the typical investment levels so you can quickly see whether the numbers feel right before we talk.

Most clients begin with a one-time setup of about $750 and a monthly investment between $575 and $875, which covers the core systems (software and hands-on work) needed for steady, reliable growth.

Established businesses that want a more aggressive, fully managed growth system usually invest from around $2,600/month and up, with the exact scope customized after a strategy audit.

Pricing in CAD$ for Canadian businesses, USD$ for US businesses.


The logic:

▫ The more you invest, the faster you could reach your goals—because more strategy, content, and outreach are delivered each month.

▫ Tighter budget? We pace your growth—steady, measurable progress, without selling you extras you don't need.


Can I switch packages later?

Absolutely.

Many clients start with Foundation, see results, and scale up to Growth within 8–12 months. You're never locked in.

How fast will I see results?

Most clients notice momentum—more calls, better-quality leads, easier conversations—within the first few months. Investment level affects speed: more monthly budget means faster deployment of key strategies.

Timeline Reality Check:

Lasting results require strategic build-up, especially without a massive ad budget.

And some factors are outside anyone's control: competitor activity, local market dynamics, how search engines and social platforms treat your business at any given moment.

What you get from us: Clear strategy. Consistent improvement. Honest timelines. No overnight miracles promised, just steady progress you can measure.

The more you invest, the faster we can deploy—but even at Foundation level, you're building momentum while competitors stay stuck in the "waiting for marketing budget" cycle.


🙋‍♂️ Please keep this in mind (so we stay friends): CharlieOpolis is responsible for building and running the systems—website, automations, AI tools, and tracking.

You’re responsible for your offer and how you use (your end of) those systems day to day (following up, using the app, closing conversations, pricing, etc.).

Real‑world results will always vary by business, market, and location, so no specific outcomes are ever guaranteed—what you can count on is solid execution and steady improvement on the parts we control.

What’s included in each BGS package level?

Each Business Growth System is customized to your goals, market, and budget—not a rigid checklist.

The mix of strategy, website work, SEO, AI Employees, content, and campaigns changes based on where you will see the fastest wins.

Simple logic: The more you invest, the faster you reach your goals—because more strategy, content, and outreach are delivered each month.

For example:

Foundation-level package focuses on essentials that move the needle first—core website improvements, one key web page or funnel each month, Google Business Profile, basic follow‑up—so you start generating steady, higher‑quality inquiries.

Momentum and Leadership levels add more work each month—extra pages or funnel, campaigns, reviews system, content, ads, local sponsorships, deeper optimization—which accelerates momentum and helps you outpace competitors faster.

All BGS plans include the HighLevel platform (CRM, pipeline management, analytics and more).

What types of Local Businesses do you work with?

We work best with local service businesses that rely on steady, high-quality leads—and can show clear proof of their value through happy customers, strong reviews, and repeat business.

Here’s who gets the best results:

▫ Cleaning services (carpet cleaning, power washing, gutter cleaning, auto detailing, dog grooming)

▫ Wellness professionals (chiropractors, physiotherapists, gyms, spas)

▫ Home services (plumbers, electricians, HVAC, remodelers)

▫ Entertainment and activities (axe throwing, escape rooms, local event companies)

Basically, any business where showing before/after results, building reputation, and earning loyal, returning customers makes a real impact.

How do I know this will work for my industry?

Business Growth Systems work for any business that depends on local customers—contractors, consultants, service providers, retail, wellness, professional services, you name it.

If your customers may find you by searching “your-type-of-business near me” or "“your-type-of-business your-city”, you are a great match.

The Systems in Action

Clinic: 3x More Appointments

A local wellness clinic saw appointment bookings triple in 60 days after we launched an automated scheduling and review system.

Contractor: 50% Lead Increase

A home services contractor gained 50% more qualified leads per month after we optimized their Google Business Profile and ran targeted local ads.

Landscaper: Booked Solid Before Spring

A landscaping company filled their spring schedule in February after we set up an AI receptionist, automated follow-up system, and ran targeted local ads during the winter months.

Plumber: After-Hours Calls Captured

A plumbing company stopped losing emergency calls after we deployed an AI receptionist that answers 24/7, qualifies leads, and books service appointments even when the office is closed.

Roofer: 65% More Quote Request

A roofing company saw quote requests jump 65% after we rebuilt their website with instant consultation booking, launched a review campaign, and ran targeted local ads during storm season.

Electrician: Doubled Online Bookings

A local electrician doubled online bookings in 90 days after we optimized their Google Business Profile, set up automated follow-up, and added an AI chat system to their website.

Results vary based on market, demand, pricing, and how consistently you use the systems we build.

What CharlieOpolis controls: Building and running your website, automations, AI tools, ads, tracking dashboards, and ongoing optimization based on strategy. What you control: Your offer, pricing, follow-up speed, sales process, service quality, and how you use those systems day to day.

What you can count on: Professional execution, continuous improvement, and systems designed to help you win more business. Specific outcomes are never guaranteed—what is guaranteed is that we show up, deliver, and optimize relentlessly.

Ready to Get Started?

Book Your Free Consultation Now

Frequently Asked Questions

What if I already have a website or some marketing in place?

Great! We'll audit what's working, fix what's not, and layer in AI tools and advanced strategies to amplify your results.

Can I get started with just the AI chat and voice receptionists?

Uh, yeah! And for many businesses, this is the lowest-risk starting point to stop losing leads from missed calls..

The standalone AI-employee Suite subscription starts at USD$297/month, or USD$2,847/year (roughly a 20% savings for paying annually).

Can I do the setup (for the Ai receptionists/agents) myself?

The process is complex, but if you’re tech-savvy (or have someone on your team who is), you’ll get step-by-step documentation at no extra cost. Set up your AI receptionist(s) to answer calls, handle chats, capture leads, and book appointments—your way.

If you’d rather skip the nuts and bolts (highly recommended for most owners), our team offers a full setup service. For a one-time fee (starting at USD$499), we'll handle everything: branded chat, forms, CRM pipeline and automations, plus onboarding, training, and a 30-day check-in.

Either way, you get instant access and full control—no waiting, no barriers.

Start with the basics and scale up anytime. In 2026, having AI employees is table stakes—don’t get left behind.

Why are some prices in CAD, but the software and AI tools are billed in USD?

Your monthly Business Growth System (the done‑for‑you marketing work) is always priced in your local currency: CAD$ for Canadian businesses and USD$ for U.S. businesses, so your core service investment matches your home market and stays easy to budget.​

The software tools (access to the HighLevel CRM platform, the AI Employee Suite, etc.) are billed in USD because they run on a U.S.‑based SaaS platform whose own pricing and infrastructure costs are set in U.S. dollars. This is standard practice for modern software: many of the tools Canadian businesses rely on—CRMs, email platforms, AI tools, and more—charge in USD even when the customer is located in Canada.​

For Canadian clients, paying USD for software is simply part of plugging into global‑grade tools: it avoids constant re‑pricing, keeps your software investment predictable, and lets you benefit from the same platform, features, and improvements used by businesses across North America—while your Business Growth System itself remains in CAD.

Do I have to sign a long-term contract?

No.

Month-to-month agreements. Continue as long as you're seeing results. Pause if you need to.

Business is dynamic—seasonality, cash flow, life happening—we get it. Flexibility matters.

That said, certain basic costs like the HighLevel platform fee or website hosting can't be paused. Your site needs to stay live so potential customers can still find you and you don't lose Google rankings. But all campaign and growth activity is up to you as needs or budget change.

Bottom line: You control the pace and the spend. No fine print, no pressure. We're here when you're ready to keep growing.

Do you work with businesses outside of Burlington (ON) and the GTA?

We're based in Burlington, ON and specialize in local service businesses across Halton, Hamilton, Niagara, and the GTA. Local market knowledge is a real asset—we understand your competitive landscape, seasonal patterns, and what actually resonates with your customers.

That said, if you're a local business anywhere in North America, reach out. We've worked with referral partners across the continent, and if your model relies on local customers (not national distribution), we can probably help. Let's talk and find out.

What happens after I reach out?

We start with a free consult to understand your goals.

After the call, you’ll get a clear strategy (with pricing) and then decide if you want to kick things off—no pressure, no obligation.

READY when you are

Next step, if this sounds right

Every local service business faces some version of the 5 challenges mentioned earlier on this page.

If you’d like an outside perspective on what to tackle first, a short conversation can usually uncover 1–2 practical moves for the next 10–30 days.

We'll talk through:

  • where you're at right now

  • what you've already tried

  • what's currently holding growth back (we can run an AI audit if you want to see exactly where the gaps are)

  • whether a monthly system makes sense

  • or if you'd prefer to start with a specific service first

You'll receive my honest recommendations (even if that means we're not the best fit).

— Eddie - CharlieOpolis.com
Turning your expertise into digital success.

PS: If you’ve jumped straight to the end, here’s the one thing to know:

Our Business Growth Systems approach doesn’t start with a pre-packaged solution—it starts with your real-world challenges.

Many providers lead with the one thing they sell. If you hire a website designer, you’ll be told you need a new website. If you work with an SEO-only company, you’ll be told you need more SEO—and so on.

We flip that. Because my team and I can deliver a wide range of digital marketing services, nothing is pre-decided. With CharlieOpolis, whatever best solves your current challenge is what we work on first.

CharlieOpolis Consulting helps local business owners and solopreneurs grow with consistent, system-based digital marketing and AI-assisted automation focused on real results.

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